Chevron Back to case studies

Bodylab

Using transparent reporting and bidding insights, Bodylab managed to increase the quality and volume for their retargeting campaigns.

5 min read
partner-illustration
“Teaming up with BidBrain helped us to decrease our CoS while increasing sales in a market where we had some challenges. It was super easy from the very beginning, and they are always there to help or answer our questions if needed – it is a pleasure to work with them.”

Head of Performance Marketing at Bodylab

case/bodylab.png

  1. Customer profile

  2. E-commerce segment: Health and nutrition

  3. Customer:

    Bodylab

  4. Market/Markets: Sweden, Norway

  5. Previous bidding/solution: Google Smart Shopping

  6. Priorities: Wanted to increase their ROAS and conversion value

  7. Measuring: ROAS (Return on ad spend)

  8. Google importance: Medium to high

Transparent reporting & bidding insights

This customer wanted to increase their ROAS together with their conversion value. In less than a month, Bidbrain managed to not only increase ROAS but also conversion value with +39%. This was done by the advanced AI clustering algorithm, that managed to activate a broader part of the customers product feed. With Bidbrains transparent reporting and bidding insights, the customer managed to increase the quality and volume for their retargeting campaigns.

Bodylab

Book a demo

It’s fast and easy to get set up, and our customer success team will be on hand to help you at any point.

Scroll to top

Up arrow